Monday, December 20, 2010

Leighton Meester's Korean Cosmetic Ads

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Leighton Meester has been working really hard lately. While at first it seemed like she wanted fashion cred (as per her deals with Vera Wang and Missoni… and that ill-advised Marchesa jumpsuit), her latest endeavor has us wondering if she’s just in it for the cold hard cash. Why? Because she’s now repping Espoir, a South Korean cosmetic company that she doesn’t really seem to, uh, get behind.

In addition to a print ad campaign, Leighton also stars in a couple videos for the brand. In one of them, she starts off lacking a certain confidence about what she’s saying: ”Well, I love what it represents. It’s very stylish, and it’s for a girl just like me. Um, I think it’s for a woman who’s very confident and stylish and sexy. Um, and it’s very— it’s really good makeup.”



Credit: Stylite

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